While attracting new customers to your website is crucial, encouraging the existing ones to keep returning to the site is equally important. The key is to create a dedicated community who would refer to the site every time they are in search for some information, product, or service, and are also likely to share the link on social media.
Listed below are a few tips to encourage repeat visitors to your site:
- Email Subscriptions
It is a good idea to ask visitors to subscribe via email, so that they are informed whenever something new is posted. This helps in encouraging them to visit the site for gathering more information. You can place a link, icon, button, or even a sign up form at a prominent place on the home page. You can also give away special offers to entice readers to opt for email subscriptions.
- Start a Blog
The importance of having a blog site cannot be underestimated. It is a great means of gaining the attention of new as well as existing customers. You need to keep in mind that it is important to post quality content on a consistent basis. For instance, if you decide to publish posts on a particular day of the week, then strictly maintain that schedule, so that customers are aware when something new will be published on the site. Once you have gained the trust of your readers, they will be willing to check out the latest posts. For designing a blog site, you may get in touch with a reputed Website Designing Company In Delhi such as Web Solution Centre.
- Social Media Interaction
Again, this is one of those mediums of marketing which just cannot be ignored. Make sure that you have a profile on the major social media sites such as Facebook and Twitter where you can share the links of your post. For best results, you may avail the services of a company specializing in online marketing in Delhi.
For expert advice on this aspect, it is advisable to contact a website development company in Delhi, which would provide you with the best possible solutions to attract a steady flow of repeat visitors. Here are some Time-Tested Strategies for Building a Responsive Design.